• The Miracle of “Little Data”

    In thinking about strong companies that are using emerging media to their full potential, several come to mind, but Amazon always tops the list. Amazon relies on interactive opportunities to not only build awareness, but also create relationships and expand loyalty. Why are they so successful? Why do they succeed when others don’t? Why can’t regular brick and mortar companies have such an impact?
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    June 16, 2014 • Emerging Media • Views: 2833


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